I took the poster image from an excerpt of the film in which the protagonist, Bento, finds himself alone in the center of the city of São Paulo. It’s dawn, and his eyes are closed as if he’s in a state of deep reflection.
I found in this scene the opportunity to translate Cantareira not only as a place but also as a mental state. Even far from there, the protagonist’s stream of thoughts becomes an extension of the water flow in the region.
I also created an animated version of the poster, which extends the creative concept of the print version. Bento’s face enters a state of flux, and the texts unravel like streams of water.